Collection: PAIGE

Originating in Los Angeles, PAIGE is an iconic lifestyle brand for women. Over the years, Paige has evolved into a prominent fashion house offering seasonal favourites and wardrobe staples that reflect Paige's commitment to cutting edge design and attention to every last detail. The collections are made up of denim that takes you from morning to moonlight, each item meticulously designed, washed and wear-tested to ensure that it’s not only of the moment but built for the moment. With that philosophy in mind, Paige created the iconic whipstitch: nine stitched bars that adorn the back pocket of every pair of jeans. The signature whipstitch represents nine lives – a reminder to always grow, reinvent yourself and evolve for the better. We take this approach to design and beyond.